This study explores visitor satisfaction at Bourbon cultural heritage sites in Campania, with a focus on the Royal Palace of Naples and the National Archaeological Museum (MANN). Adopting a mixed-methods approach, researchers carried out 97 interviews to assess eight critical dimensions of satisfaction. Through the application of the expectancy-disconfirmation model, the study contrasts perceived quality […]
The present study investigates the potential of Artificial Intelligence (AI) to foster inclusive cultural value in Italian museums, focusing on addressing the physical, sensory and cognitive barriers encountered by visitors with disabilities. The research employed a multiple-case qualitative design, engaging more than twenty museums through a semi-structured online questionnaire administered to accessibility managers. The museums […]
The present research aims to explore how digital transformation, when integrated within Public-Private Partnerships (PPPs) and social enterprise models, can foster inclusive, innovative, and sustainable approaches to cultural heritage governance. Anchored in the case study of JustMO’, a cultural cooperative operating in Sepino (Molise, Italy), the study investigates how multi-stakeholder collaboration can activate new value […]
Due to the complexity and variability of society, innovation is necessary to introduce changes that support social growth. At the same time, to support innovation it is necessary to formalize new concepts and approaches such as ecosystems (Bifulco et al., 2016). The research aims to investigate how the participation of people with disabilities in cultural […]
This research work is part of the emerging paradigm outlined using phygital approaches for the experimentation of innovative forms of use of the Cultural Heritage. The conceptual framework outlined is the field of investigation in which the cultural-based experiences that combine the proposition of physical and digital value in a national and international area are […]
As one of the fastest growing industries in the world (R. Baggio, 2013), Tourism is a key player in sustainable development (Serra and Jakulin, 2006). Consistent with their role in the global economy, international and regional governments require organizations to transform the way they conduct their business towards sustainability outcomes (Chofreh et al. 2017). Specifically, […]
The traditional firms that survived the crisis have understood the necessity and urgency of change in a historical moment in which data on youth unemployment are dramatically rising (OECD, 2021); Truly, it has already been several years since many youngsters and non are becoming entrepreneurs through the launch of a new and innovative entrepreneurial venture, […]
This article deals with the topic of re-entry of family members to their original family business. The re-entry is defined in the article as the decision of the family to re-invest in the originally founded company and re-acquire the ownership of a previously left business. In particular, the paper advances the idea that psychological ownership […]
Service literature suggests that identifying the motivations of tourists is fundamental (e.g., Woosnam et al., 2016; Pomfret & Bramwell, 2016) to be able to adapt marketing strategies according to the different users’ needs. However, today digital technologies and more generally service innovations have profoundly changed the decision-making of the tourists photographers. Some contributions (Lo et […]
This study aims to explore the emergence of an innovation ecosystem as a complex network of entities involved in innovation. After reviewing three ecosystem-based perspectives in the literature, we conduct a participatory and longitudinal action research study based on the analysis of a High Technology District for Cultural Heritage. Our analysis reveals three milestones in […]