The technological revolution and the intense use of digital devices have allowed people to generate huge amounts of much heterogeneous data, called Big Data. Especially in the tourism field, Big Data has continuously been exploited for the management of Tourism Destinations and marketing strategies. In particular, the generation of that subset of Big Data, called […]
Social media and its analogous applications allow millions of users to express and spread their opinions about a topic and show their attitudes by liking or disliking content. The amount of data accumulating on social media is known as Big Social Data which can be analysed to provide valuable insight in many application contexts. Measuring […]
During the last years, economies and societies have seen a continuous change inside all their aspects. In this scenario, tourism has always played an increasing crucial role in the growth of many countries and the adoption of Information Communication Technologies (ICTs) has led to several transformations in the core of this sector. Specifically, tourism has […]
The paper focuses on the Supply Chain Data Science (SCDS) by proposing System Dynamics as useful approach for managing the complexity of Big Data and optimizing the decision making process. The paper proposes the adoption of System Dynamics for the optimization of logistics of people, as pivotal test for a larger replication in the context […]
Big Data constitute both a recent technological paradigm and an emerging business opportunity through which the adopters of Big Data solutions can implement and experiment the benefits of the open innovation strategy. In such scenario, the ICT companies have the opportunity to leverage the Big Data paradigm to stimulate their customers to undertake open innovation […]
In this paper we present a Big Data application in the banking field, Norma Search, developed by Exprivia with the final aim of monitoring the advent of new legislations or the variations of the existing ones, to evaluate the potential impacts on both management and strategic activities and to give support in taking those strategic […]
This paper aims at describing an Exprivia Big Data application, called Big Knowledge, and its components, showing how it works and, in particular, what could be the potential applications of this kind of analysis. In particular, we will present how the monitoring of data coming from different sources are useful in a marketing or customer […]