Industrial organizations are increasingly investing in technology and digital transformation (DT) initiatives to enhance their digital maturity and achieve sustainable growth within VUCA markets. However, the potential benefits of these investments vary depending on the company’s level of technological maturity. Higher maturity generally provides better positions to implement DT strategies and maximize their return on […]
The agri-food system is facing numerous challenges in recent years, which impact significantly on the companies’ production and profitability. Meanwhile, the consumer evolved, becoming increasingly aware of sustainable food and nutrition choices to safeguard the health. This transformation resulted in the creation of a new target market, which demands to intercept the needs of providing […]