This paper presents the Consensual Big Data Maturity Assessment System (CBDAS) implementation in a multinational company leader in the Consumer Goods sector. The business case illustrates the objective and the approach which has been taken with the CBDAS initiative. The paper aims to justify the assessment system as a dynamic and flexible system for enterprises […]
This paper investigates how board members perceive the reliability of Big Data (BD) as a new source of information for their decision making. To understand the dilemma “real time and effective vs reliable and compliant information”, we analyse a real case, addressing this problem to reflect on the decision making of a board of directors. […]
Purpose – The goal of this paper is to provide a survey of the scientific works existing in literature about the role of Intangible Assets in Open Innovation (OI) processes. This study aims at identifying: 1) the most significant issues addressed by researchers in the field of OI, giving specific reference to Intangible Assets; 2) […]