Innovation played a relevant role in coping with the related economic-financial consequences of the 2008 crisis. In particular, several studies show the pivotal role of open innovation activities in responding to 2008 crisis-related downturn conditions. Remarkably, previous studies share several limitations. First, they leverage single-country data or single sectors to examine open innovation activities. Second, […]
This paper presents the Consensual Big Data Maturity Assessment System (CBDAS) implementation in a multinational company leader in the Consumer Goods sector. The business case illustrates the objective and the approach which has been taken with the CBDAS initiative. The paper aims to justify the assessment system as a dynamic and flexible system for enterprises […]