The Fourth Industrial Revolution (I4.0) is dramatically affecting firms’ strategies, transforming their business models. In particular, a bunch of technologies like IoT (Internet of Things), cloud platforms, big data, and data analysis are offering firms the possibility to manage products functions, remotely and globally, kickstarting the design of innovative business models. The aim of this […]
We are living the era of the ecosystem, a concept whose use in management studies has grown exponentially in recent years. On the other hand, the ecosystem is becoming a fuzzy concept. In particular, following Teece (2007), many scholars define the business ecosystem in a rather generic way as an environment that includes the subjects […]
Purpose – The paper aims at pointing out how new ventures develop the capabilities they need to compete. In particular the paper focuses on marketing capabilities that, although are usually overlooked in favour of technical capabilities, are important for the survival of the firm. Literature on new ventures has explained the characteristics and dynamics of […]