ifkad articles

Interactive Online Entrepreneurship Communities from Start-up to Scale-up

Nicholas George, Farag Edghiem

The entrepreneurial journey can be described as a dynamic process that may often begin with the inception of a start-up and, with the right strategies and resources, transitions into a scale-up. This transition could be characterised by a shift from establishing a market presence to expanding and growing in the market, often requiring a change in business models, strategies, and operations (Autio et al., 2014). This paper aims to explore the role of online start-up communities on the entrepreneurial journey, and how they can facilitate knowledge-driven innovation and co-creation value growth as startups evolve into scale-ups. In today’s digital age, online start-up communities may have emerged as pivotal players in this entrepreneurial landscape, offering a plethora of opportunities for knowledge-driven innovation and co-creation value growth. Online start-up communities may have become an indispensable virtual platform in the entrepreneurial ecosystem, where individuals with shared interests or goals can interact, collaborate, and exchange information (Porter and Donthu, 2008). These platforms can provide digital entrepreneurs with access to a vast pool of knowledge, resources, connections, and potential collaborators, enabling them to tap into collective intelligence and co-create value with their stakeholders (Alavi, 2015). Many popular platforms like LinkedIn, online community platforms, and industry-specific forums can allow entrepreneurs to connect with experts, potential collaborators, and even customers, facilitating knowledge exchange and collaboration. The digital entrepreneurs can gain exposure to external information through these communities, and it can help them shape their evaluation of entrepreneurial opportunities.

IN: Proceedings IFKAD 2024 – Translating Knowledge into Innovation Dynamics
PP: 2852-2875