The distribution of fresh products presents unique challenges. Kilowatt specifically aims to: optimize and improve the logistics management of the fresh product supply chain; support processes that ensure the quality and organoleptic and nutritional properties of food; reduce food waste; maximize the energy recovery of waste.
The key points of the project can be summarized as follows: business model innovation, enhanced environmental and social sustainability, optimization of the distribution chain, Smart Packaging design, and waste recycling.
The development of the new business model will focus on offering high-quality products certified for safety, authenticity, environmental impact, and strong market orientation. These products will be strategically placed in various outlets based on real-time demand analysis. A sustainable and ethical approach to food marketing will be promoted, with an emphasis on recovering waste materials to produce alternative energy, as well as redistributing unsold products to the third sector to benefit vulnerable groups in society. Logistical activities for goods distribution will be optimized to reduce travel distances, enabling the planning of deliveries over a longer time horizon, minimizing store visits, and reducing the risk of unsold goods.
Finally, smart packaging systems, composed of active wrappers designed to extend product shelf life and integrated with IoT sensors for monitoring, will be developed. Additionally, digestion matrices will be defined to maximize the energy produced from food waste.