The main objective of this study is to create a systematic map of the existing state-of-the-art research on service provider incentive models and incentive functions in digital business ecosystems that promote collaborative value co-creation. The chosen research method is the systematic mapping study. The classification of publications revealed eight main categories of interest: 1) Incentives for collaboration 2) Incentives for cooperation 3) Design of incentive models 4) Trust management 5) Potential challenges with incentives 6) Incentives in non-cooperative networks 7) Incentives in value creation networks and 8) Blockchain or token-based incentives. The resulting systematic map was visualized using a sunburst chart combined with the research gap analysis. The identified gaps in the incentive related research were related to the lack of studies from the ecosystem point of view, lack of studies related to automating incentives processing and addressing the incentive related KPIs in ecosystems. To further strengthen the collaborative working and innovation between service providers, the following areas are suggested for further study: ecosystem level approach to incentives, service providers’ preferences on desired incentive models and digital assistants for automating incentive functions for service providers.