The past three years have seen Italy promulgate the implementing decrees of Legislative Decree No. 117/2017 “Code of the Third Sector”. This regulatory advancement operationalizes a closer collaboration between public administration and private Non-Profit entities. This collaboration promotes greater sharing of planning and design processes in public services. It is assumed that this collaboration makes it possible to develop innovative services aimed at responding to the emerging needs of citizens. Both types of subjects involved, public administration and Non- Profit entities, are positioned differently with respect to the business logic: public administration for the reasons already highlighted in the literature (Mc Evoy, Ragab and Arisha, 2018); Non- Profit entities for their pursuit of the general interest, with a necessary attention to the constraints of economic sustainability of their own organization, and for the involvement in their activities of volunteers, as well as for the particularity of their activities, often multi-sectoral and related to social, cultural or social-health interventions. In particular, Article 55 of the Third Sector Code stipulates that public administrations can involve private Non- Profit entities through forms of co-planning (i.e., identification of local needs, interventions and resources needed for their implementation) and co-design (i.e., definition and implementation of intervention projects aimed at responding to social needs defined during co-planning). The aim is to create real collaboration between the two subjects that could lead to processes of social innovation and participatory democracy at the local level (Gotti, 2022; Maino, 2021). In this context, the Regions represent the junction between the national and territorial dimensions of service delivery. This contribution offers an analysis based on the experience gained at the Region of Umbria. The region, following the approval of the Third Sector Code, promoted regional law no. 2/2023 “Provisions on shared administration” with the aim of promoting this new type of relationship between public administration and Non-Profit entities, not just based on market logic but on the convergence of objectives (Pisani, 2022). In fact, through the involvement of university researchers, the Region promoted training meetings for public administrators and between they and social entities to recognize, favor and enhance the autonomous initiative of social formations for the performance of activities of general interest. The ultimate goal is to support the value of collaboration between Non-Profit entities and public administrations and encourage the involvement of Non-Profit entities by Public Administrations in the exercise of planning and organization functions at a territorial level.